YOUR PROJECT COMES
Search Engine Optimized
Overview
Search Engine Optimization (SEO) is a long-term strategy that improves your website’s visibility on search engines like Google and Bing. At Web Equipped, SEO is integrated into every website we build, ensuring your site is technically sound, search-friendly, and structured for sustainable organic growth.
Our SEO services also extend to existing websites, helping businesses improve search rankings, attract qualified traffic, and increase conversions. If your site’s content is optimized for search engines but not ranking or appearing in search engines, you need to submit your websites sitemap to search engines. This is a crucial step we’ll share with you for free, its how they know you exist and how the robots read your information.
Foundational SEO for New Websites
SEO starts during the website development process to create a strong foundation for search visibility. This includes:
-
Technical SEO setup: Clean site architecture, structured URLs, and optimized page speed
-
On-page optimization: Proper headings (H1–H6), keyword-aligned copy, and internal linking
-
Metadata: SEO-friendly page titles, meta descriptions, and alt tags for images
-
Analytics setup: Integration with Google Analytics and Search Console for tracking performance
By embedding SEO into the design and development process, we ensure that your website is ready to rank from day one.
SEO for Existing Websites
For existing websites, we provide free baseline audits to see where to improve search rankings. Services include:
-
Keyword research and alignment with current search trends
-
Content evaluation and optimization
-
Meta tags, headings, and image alt tag improvements
-
Technical fixes to improve crawlability and performance
-
Recommendations for backlinks and content strategy
This approach helps websites overcome technical debt, improve usability, and capture more organic traffic over time.
Content Strategy and Backlink Campaigns
Beyond foundational SEO, Web Equipped offers ongoing campaigns to strengthen search visibility:
-
Blog content: On-site posts answering common, popular questions in your field
-
Niche FAQs: Structured content designed to match searcher intent
-
Backlink acquisition: Guest blog posts and external content placements to build domain authority
-
Performance tracking: Analytics monitoring to refine strategy and track ROI
Our content-focused campaigns ensure your website continues to grow in visibility, credibility, and traffic.
Why Choose Web Equipped for SEO
Our SEO services are designed to work seamlessly with your website and broader marketing strategy. Unlike generalist SEO services, we focus on:
-
Integration with website design / development and optimization
-
Content and technical SEO aligned with your brand, targeted to rank in your niche
-
Actionable insights and ongoing performance monitoring
We provide businesses with sustainable growth in search visibility, without relying on temporary tricks or outdated tactics.
YOUR PROJECT COMES
Search Engine Optimized
Overview
Search Engine Optimization (SEO) is a long-term strategy that improves your website’s visibility on search engines like Google and Bing. At Web Equipped, SEO is integrated into every website we build, ensuring your site is technically sound, search-friendly, and structured for sustainable organic growth.
Our SEO services also extend to existing websites, helping businesses improve search rankings, attract qualified traffic, and increase conversions. If your site’s content is optimized for search engines but not ranking or appearing in search engines, you need to submit your websites sitemap to search engines. This is a crucial step we’ll share with you for free, its how they know you exist and how the robots read your information.
Foundational SEO for New Websites
SEO starts during the website development process to create a strong foundation for search visibility. This includes:
-
Technical SEO setup: Clean site architecture, structured URLs, and optimized page speed
-
On-page optimization: Proper headings (H1–H6), keyword-aligned copy, and internal linking
-
Metadata: SEO-friendly page titles, meta descriptions, and alt tags for images
-
Analytics setup: Integration with Google Analytics and Search Console for tracking performance
By embedding SEO into the design and development process, we ensure that your website is ready to rank from day one.
SEO for Existing Websites
For existing websites, we provide free baseline audits to see where to improve search rankings. Services include:
-
Keyword research and alignment with current search trends
-
Content evaluation and optimization
-
Meta tags, headings, and image alt tag improvements
-
Technical fixes to improve crawlability and performance
-
Recommendations for backlinks and content strategy
This approach helps websites overcome technical debt, improve usability, and capture more organic traffic over time.
Content Strategy and Backlink Campaigns
Beyond foundational SEO, Web Equipped offers ongoing campaigns to strengthen search visibility:
-
Blog content: On-site posts answering common, popular questions in your field
-
Niche FAQs: Structured content designed to match searcher intent
-
Backlink acquisition: Guest blog posts and external content placements to build domain authority
-
Performance tracking: Analytics monitoring to refine strategy and track ROI
Our content-focused campaigns ensure your website continues to grow in visibility, credibility, and traffic.
Why Choose Web Equipped for SEO
Our SEO services are designed to work seamlessly with your website and broader marketing strategy. Unlike generalist SEO services, we focus on:
-
Integration with website design / development and optimization
-
Content and technical SEO aligned with your brand, targeted to rank in your niche
-
Actionable insights and ongoing performance monitoring
We provide businesses with sustainable growth in search visibility, without relying on temporary tricks or outdated tactics.